People tend to confuse PR and advertising, but the truth is that they are quite distinct and while good advertising can bring your business plenty of publicity, theres nothing like great PR to give you that boost in the public eye.First of all, you need to realize that PR is public relations. Its coverage that isnt paid for in cash, like advertising.

28 Mar 20

It's a sure bet that Steve Harvey probably never expected his self-help book "Act Like a Lady, Think Like a Man", where he gives women the benefit of the sage advice he has learned during his years as a talk-show host and comedian to take off as it has. But, the funny thing is that it has really taken off.

20 Apr 20

In order to remain a leader in your profession, it is imperative to continue learning. Industry methodologies and best practices are constantly improving. People who do not make the effort to remain abreast to the latest trends will lose out on jobs, earn less money, and no longer be revered as an expert in their field.

30 May 20